The Gourmet Cupboard:
A Delicious Network Sales Concept

Story:

The Gourmet Cupboard is a network marketing company that sells handmade gourmet food mixes through a large nationwide organization of individual distributors. The company must manage all aspects of the network marketing structure, in addition to creating the mixes that the agents sell. The amount of data involved in recruiting and supporting distributors, tracking downlines, selling and shipping product and applying sales to responsible parties is immense. The company’s old system was straining under the weight of the network and needed revamping to optimize operating profit.

Home page on custom ecommerce website for food manufacturing company.
Distributor search feature on custom ecommerce website for food manufacturing company.

Solution:

We were tapped to create a custom e-commerce web solution that gives access and control of particular aspects of the business model to different individuals within the organization. Corporate employees fulfill customer orders and manage the network, while individual distributors build their networks, sell product and access reporting of their own revenues. The comprehensive e-commerce and network marketing system manages the whole business, and Espresso Moon maintains it and keeps it running smoothly.

Product page on custom ecommerce website for food manufacturing company.
Custom ecommerce website for food manufacturing company.

Services:

Custom Web App Design and Development
Hosting and Site Maintenance

Results:

The Gourmet Cupboard is able to serve an ever-growing network of distributors and an expanding inventory of fresh food products, faster and more efficiently than with their previous system.

Oil well and Texas sunset.

DistributionNOW >

eSPEC: Complex product configurator website for industrial e-commerce for a leader in global supply chain solutions.

Close-up of smiling mouth.

Solvay Dental >

Manufacturing Execution System (MES) for a leading maker of medical and dental grade polymers.

Man standing in cemetery.

Everest Funeral Concierge >

Web-based end-of-life planning tools to support some of North America's most prestigious life insurance companies.

Scrap metal management.

Nucor Steel >

Refining digital processes and creating custom solutions for North America’s leading steel processor.

Body cam used at night traffic stop.

COBAN (a SafeFleet Brand) >

Software and mobile apps to operate and support body-worn cameras for law enforcement agencies.

View of power plant.

Flexitallic >

A twenty-year relationship with a 100-year-old global manufacturer of industrial gaskets and seals.

People walking to work.

Wilson Perumal & Company >

A web-based assessment Yardstyck™ to identify and measure gaps in organizational culture.

Large truck inside delivery center.

Stream Realty >

A powerful internal listing platform that supports sharing and closing commercial real estate transactions.

Custom calibration software for automotive.

GageList® >

Gage management is broken. We're fixing it with a revolutionary SaaS product that changes everything.

Herd of cows.

LAC&E >

An online Learning Management website that delivers continuing education for large animal veterinarians.

Construction workers on a job site.

Sendero Industries >

Highly differentiated web presence for a leader in site preparation, earthwork, drainage and utilities.

Architectural model of community layout.

McCauley Architectural Reviews >

Ensuring compliance to deed restrictions and architectural guidelines for communities and developments.

Stack of books with an iPad sitting on top.

Neuhaus Academy >

A Learning Management website that helps school districts and teachers provide extra support for reading.

Drink with ice sitting on chair.

Alcoholics Anonymous >

A comprehensive web presence for one of the world’s largest local offices of Alcoholics Anonymous.

Bread on a cutting board.

The Gourmet Cupboard >

Handmade gourmet food mixes in just the right proportions to help make cooking faster and easier.

Ball bearings on table.

Industrial Bearings & Services >

Reducing friction in the Southeast Texas industrial components and power transmission marketplace.