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Website for Business DirectionA little advance preparation will go a long way towards getting the fantastic professionally designed website you want as quickly as possible for a reasonable budget. You shouldn’t need to be a geek, understand website technology or have any experience creating a website. After all, that is the job of the website development company.  However, you should have a good understanding of your business needs including input from others in your organization such as owners or managers before the first meeting.

A good website development company will start by learning as much about your organization, customers and high-level business goals. While the developer will be skilled at asking some initial website planning questions to understand this, it is helpful to come prepared with information to ensure a smooth start to the website development project. It also helps to set expectations of scope and budget for the project. As a side note, it should also be a “red flag” if you are working with a new website development company that doesn’t seek to learn this information before designing a new website.

Initial Website Planning Questions

  • Why do you need a website?
  • Should you have your current site redesigned?
  • What sets your business or organization apart?
  • What service does your business provide?
  • How can this site address customer needs?
  • What is your budget?
  • What do you expect from the proposed cost?
  • When do you need the site completed?
  • What are your long-term goals for your site?
  • Who will be responsible for editing and updating your site?
  • Who is responsible for this project?
  • What do you NOT want on your site?

You might notice that many of these questions are obvious and none of them are technical. Frequently, clients don’t have all the answers, like “What is a reasonable budget for they type of website might need?”. This is a good time to do a bit of Internet research and ask your website development company for guidance.

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